Lateral staged the ultimate golf day in partnership with Maserati. A little after dawn Sydney's Rocks were awoken by the deep throbbing of eight Maserati engines as the sports cars eased down the city streets before heading north, onto freeways and then to rolling country lanes. The guests swapped cars on route to experience the differences between the various models before arriving at one of Australia’s most exclusive Greg Norman designed golf courses.

Australia's long drive champion joined the guests while warming up for the golf, his ball still climbing as it disappeared from sight. Eighteen holes of excellent golf later, and the players stood at Lateral's specially built 3 par, 143 meter 19th hole.

Each player had one shot to get a hole-in-one to win a Maserati Spider worth $250,000.